Thryv Review 2026: Features, Pricing, and Is It Worth It?

If your leads and customers are starting to feel hard to manage, it usually shows up in small ways first. A missed call, a delayed follow-up, an appointment that slips through the cracks, or a client who goes quiet before you can even send the invoice.

That’s often when business owners start searching for an all-in-one platform like Thryv.

In this Thryv review, we’ll walk you through what the platform does, who it’s actually built for, what users are saying, and what to watch for before you commit, so you can choose the right setup for your business with confidence.

Thryv Overview

Thryv is an all-in-one business management platform built for local, service-based businesses that want to stay organized and run daily operations in one place.

It combines tools like customer management, scheduling, invoicing, payments, and reputation management to help teams respond faster, keep appointments on track, and follow through with customers more consistently.

It’s designed for businesses that rely on steady bookings and repeat clients, especially in industries like home services, health and wellness, and legal services, where missed calls and slow follow-ups can quickly turn into lost revenue.

Overall, Thryv aims to simplify the tools behind running a small business so owners can focus more on serving customers and less on juggling systems.

Features

Local Listings

Thryv’s Enhanced Local Listings helps you manage and keep your business info consistent across 40+ online directories, so customers can find accurate details wherever they search.

Customer Relationship Management (CRM)

Thryv’s CRM keeps your customer messages, notes, and contact details organized in one place, helping you stay on top of leads and follow-ups without juggling multiple tools.

Reputation Management

Thryv’s Reputation Management lets you monitor customer reviews, request more reviews faster, and manage your online presence across dozens of listing sites from one central dashboard.

Rest of Thryv’s Features

Thryv also includes online scheduling, automated reminders, invoicing and payments, estimates, email and SMS marketin g, and simple workflow automations to help service businesses stay organized and follow up faster.

Integrations

Google Sheets

Thryv’s Google Sheets integration helps you sync client, product, and appointment data into Thryv so you can reduce manual data entry and keep your records up to date.

Xero

Thryv’s Xero integration lets you sync invoices, payments, and contact records between both platforms, making it easier to keep your accounting and customer data aligned.

Zapier

Thryv’s Zapier integration connects Thryv Business Center to thousands of other apps so you can automate workflows across the tools your business already uses.

Rest of Thryv’s Integrations

Thryv also supports a wider range of integrations across accounting, payments, forms, email marketing, and analytics, helping you connect Thryv with the other tools you already use to run your business.

Target Audience

Home Services

Thryv is a strong fit for home service businesses like roofers, HVAC pros, plumbers, and electricians who need help getting found online, staying booked, and managing jobs from inquiry to payment.

Health & Wellness

Thryv supports health and wellness businesses like med spas, medical practices, dental clinics, chiropractors, and fitness studios by helping them manage client records, schedule appointments online, and send automated reminders and follow-ups.

Legal Services

Thryv also works well for legal practices that want to organize client information, track schedules and appointments, and streamline billing using professional estimates, invoices, and payment tools.

Rest of Thryv’s Target Audience

Thryv also supports other local industries like auto services, beauty businesses, child care, and more, making it a flexible option for appointment-based teams that need better client communication and follow-through.

Pricing

Thryv uses a tiered bundle pricing model, where each plan includes a set of tools and higher tiers unlock more marketing, CRM, and growth features.

Kickstart

Local listings, reputation management, social media tools, scheduling, website tracking, and reporting

Ignite

Everything in Kickstart, plus CRM, invoicing and payments, online booking, automations, dashboards, and client communication tools

Accelerate

Everything in Ignite, plus upgraded growth tools and added support for scaling visibility and performance

Thryv also offers optional add-ons (like workforce tools, website services, and payment processing) depending on what your business needs.

What Are Users Saying About Thryv?

Positive Thryv Reviews

“It’s nice having everything in one place.”

Many positive reviewers like Thryv because it combines the tools they use daily, such as scheduling, customer management, invoicing, and follow-ups, so they don’t have to juggle multiple platforms just to stay organized.

“Their support team actually helped me get set up.”

Some users say their experience improved once they had onboarding guidance, training, or responsive support, especially when they needed help setting up workflows and getting the system running smoothly.

“It helped me stay on top of leads and follow-ups.”

Positive reviews often point to automation features like reminders, messaging, and review requests, since these tools make it easier to respond faster, stay consistent, and avoid losing potential customers due to slow follow-through.

Negative Thryv Reviews

“They canceled my account before I could use it, and continued to charge me for months afterwards.”

This points to a frustrating mix of account access issues and billing problems, where charges kept going even though the service wasn’t being used, and reactivation required a large payment.

“They have been charging us for a service that was cancelled as a program SEVEN MONTHS AGO!”

This highlights unexpected charges tied to a canceled add-on, which can create distrust even if refunds are eventually issued.

“The CRM wasn’t too bad but customer service was really bad… super scammy.”

This reflects how slow support and unresolved billing issues can quickly outweigh the benefits of the software, especially when a business depends on a CRM working daily.

What Does SurgePoint Think About Thryv?

From what we’ve seen so far, Thryv is designed to be an all-in-one platform for local service businesses that want to keep both operations and marketing in one place.

It covers a lot of the day-to-day essentials, such as managing customer info, handling appointments, tracking leads, and supporting online visibility through listings and reputation tools.

Thryv also seems built for industries where speed and follow-through matter, especially home services, health and wellness, and legal services, where missed calls, missed appointments, or slow responses can easily turn into lost revenue.

On top of that, its marketplace integrations add flexibility for teams that already rely on tools like Google Sheets, Xero, or Zapier.

Overall, Thryv makes the most sense for businesses that want one system to stay organized, show up online, and keep customer communication consistent, as long as the pricing and support experience match what the business expects.

Is Thryv Worth It?

Thryv IS Worth It If:

You want one platform instead of juggling multiple tools

Thryv makes sense if you’re tired of switching between separate tools for scheduling, CRM, invoicing, and review management, and you’d rather run everything from one system.

Your business relies on appointments and fast follow-ups

If missed calls, late replies, or forgotten follow-ups are costing you bookings, Thryv can help you stay consistent with reminders, workflows, and customer communication.

You need stronger local visibility and reputation support

Thryv is worth considering if your leads come from local search and reviews, and you want tools for listings accuracy, review requests, and keeping your online presence active.

Thryv ISN’T Worth It If:

You only need one feature and want to keep costs low

If you already have a CRM or scheduling tool you like, and you only need something simple like review requests or invoicing, an all-in-one bundle may be more than you need.

You prefer full control over your website and marketing stack

Thryv may not be ideal if you want complete flexibility in how your website, SEO, and marketing tools are set up, especially if you like picking best-in-class tools separately.

You’re cautious about billing expectations and long-term commitment

If you want month-to-month flexibility and you’re sensitive to unexpected fees or contract issues, it’s worth reviewing the fine print carefully before committing.

Conclusion

No matter which platform you choose, what matters most is building a system that helps you earn trust consistently, stay top-of-mind, and turn happy customers into more bookings over time.

If you want to keep learning, we share more practical guides in our resource hub on our blog, including deeper breakdowns like REVIEWS.io vs SurgePoint and our list of the best REVIEWS.io alternatives.

You can also explore how we approach reputation marketing and what it looks like when reviews and referrals are treated like a real growth channel, not just a vanity metric.

If you’re actively working on improving your online reputation, you can check out our tools for Reviews, Referrals, Insights, and Repeat, or browse an overview of what we do on our homepage.

We also support different industries with tailored workflows, including law firms, dental offices, medical offices, med spas, plumbing services, landscaping services, and window cleaners.

Good luck with whatever you decide next, whether that means switching platforms, tightening up your follow-ups, or finally getting serious about reviews and referrals.

If you ever want to talk through what makes the most sense for your business, feel free to reach us at info@thesurgepoint.com or explore more helpful resources on our site.

FAQs

Can’t find the answer you’re looking for? Reach out to our customer support team.

Does Thryv help you get more reviews?

Yes, Thryv includes reputation management tools for requesting, monitoring, and responding to reviews. For extra tips on getting customers to leave feedback, we also shared this guide on how to encourage customers to write reviews.

Is Thryv worth it if you only need reviews or listings?

Not always, since an all-in-one bundle may feel like too much if you only need one feature. If you’re exploring other options, you can also check our list of Thryv alternatives.

Does Thryv work for multi-location businesses?

It can, but pricing and complexity may increase as you add more locations and users. It’s best to check how the plan scales before committing.

Is Thryv better for marketing or operations?

Thryv supports both, but it’s best when you want day-to-day operations and marketing tools in one system. For a deeper look at reputation-driven growth, we explain it in our guide to reputation marketing.

Is Thryv mainly a CRM or an all-in-one platform?

Thryv is an all-in-one platform that includes CRM tools plus scheduling, invoicing, payments, and reputation features. It’s built for service businesses that want fewer systems to manage.

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