Get Aloha vs SurgePoint 2026: Which One is Better?

You’re staring at two tabs on your screen, trying to figure out why one platform feels too heavy and the other feels too narrow for what you actually need.

Reviews matter, follow-ups matter, and growth matters, but committing to the wrong system can lock you into tools you barely use or leave gaps you still have to solve.

That’s exactly where this comparison comes in.

Below, we break down Get Aloha vs SurgePoint in plain terms so you can see how each platform fits real workflows and decide which one makes sense for where your business is headed next.

Get Aloha and SurgePoint Overview

Before we get into the comparison, let’s first understand what these two platforms are in an overview.

What Is Get Aloha?

Get Aloha (formerly Review Wave) is a patient engagement and practice growth platform built specifically for healthcare practices, combining review generation, patient communication, scheduling, and basic workflow automation into a single system.

It’s designed to reduce front-desk workload while improving patient experience and online visibility, positioning itself as an all-in-one solution for clinics that want to manage reviews, automate reminders, use two-way texting, and keep patient workflows organized without juggling multiple tools.

Features

Get Aloha focuses on automating patient communication and review generation through tools like two-way texting, automated reminders, and follow-up workflows. It also includes online scheduling, digital forms, shared calendars, social proof widgets, and basic analytics to track engagement and reviews.

Industries

Designed for healthcare practices with recurring appointments, the platform is especially common among chiropractic, optometry, and audiology clinics. It also supports dental offices, primary care, urgent care, and other medical practices that rely on patient communication and reviews.

Pricing

Plans are tiered based on practice size and needs, with core tools like reviews, texting, reminders, scheduling, and digital forms included. Higher tiers and optional add-ons such as an AI receptionist or insurance verification allow practices to expand functionality over time.

What is SurgePoint?

SurgePoint is a reputation marketing platform built to help service-based businesses turn customer feedback into real growth through reviews, referrals, insights, and repeat business.

Rather than acting as a broad operational system, SurgePoint focuses specifically on how online reputation drives trust, visibility, and new customers, positioning itself as a more focused alternative for businesses that want reviews and customer sentiment to directly support marketing and revenue outcomes.

Features

SurgePoint helps service-based businesses turn reviews and customer feedback into growth without managing daily operations.

  • Reviews – Automates review requests and centralizes feedback from platforms like Google so businesses can consistently build credibility and improve local visibility.
  • Referrals – Helps convert satisfied customers into new leads through automated referral requests tied to positive experiences.
  • Insights – Analyzes customer sentiment and feedback trends to show what’s driving reviews, complaints, and overall reputation performance.
  • Repeat – Encourages repeat business by triggering timely follow-ups and re-engagement based on past customer interactions.

Together, these features keep reputation marketing focused on outcomes like trust, referrals, and repeat revenue rather than adding operational complexity.

Industries

SurgePoint is designed for local and professional service businesses where online reviews and word-of-mouth directly influence buying decisions and long-term growth.

  • Law Firms – Helps legal practices build trust and credibility in highly competitive local markets.
  • Dentists – Supports dental offices in consistently collecting reviews and attracting new patients.
  • Doctors – Focuses on patient feedback and reputation visibility without interfering with clinical workflows.
  • Med Spas – Helps aesthetic businesses showcase social proof and drive appointment demand.
  • Plumbers – Builds local trust for emergency and on-demand home services.
  • Landscapers – Supports reputation growth for seasonal and referral-driven services.
  • Window Cleaners – Helps niche service providers stand out in local search results.

By tailoring its approach per industry, SurgePoint aligns reputation tools with how customers actually choose service providers.

Pricing

SurgePoint’s pricing is structured for businesses that want clarity and flexibility without committing to a large, all-in-one system upfront.

This approach makes it easier for businesses to start small, prove value, and expand usage as reputation marketing becomes a core growth channel.

How Does SurgePoint Compare to Get Aloha?

When comparing SurgePoint and Get Aloha, the two platforms share some functional overlap around reputation and customer communication, but they differ sharply in focus, features, and overall purpose.

Similarities

At a high level, both SurgePoint and Get Aloha help businesses use customer feedback and communication to grow, but they approach this goal from different angles.

Review Generation

Both platforms include tools that automate review requests and help businesses collect more online reviews from customers or patients.

Customer Engagement

Each system supports direct communication, with Get Aloha using two-way texting and SurgePoint focusing on reputation-driven follow-ups to keep customers engaged after a visit.

Analytics & Insights

Both offer dashboards or reporting that help businesses understand performance trends, whether that’s review growth and patient engagement (Get Aloha) or sentiment and reputation metrics (SurgePoint).

Automation

Both reduce manual workload by automating key interactions, such as reminders and follow-ups in Get Aloha’s workflows and review or referral triggers in SurgePoint.

These similarities reflect a shared belief that consistent engagement and feedback loops are valuable for customer acquisition and retention.

Differences

Despite some overlap, the most significant differences between SurgePoint and Get Aloha come down to focus, core use cases, and feature emphasis, making each better suited to very different business needs.

Core Purpose

Get Aloha is built as a comprehensive patient engagement and practice growth platform, while SurgePoint is a reputation marketing system aimed at review, referral, and feedback optimization.

Operational Tools vs Reputation Tools

Get Aloha includes operational tools like scheduling, intake forms, shared calendars, and insurance verification, whereas SurgePoint focuses solely on reputation management and repeat customer engagement.

Target Audience

Get Aloha is tailored to healthcare practices (e.g., chiropractic, optometry, audiology, dental), while SurgePoint serves a broader range of service businesses such as law firms, med spas, plumbers, and landscapers.

Communication Style

Get Aloha emphasizes two-way texting and patient communication workflows; SurgePoint emphasizes automated review and referral triggers linked to customer sentiment.

Pricing Approach

Get Aloha typically bundles features into tiered, customized plans based on practice size and needs, whereas SurgePoint offers transparent, tiered pricing with a free entry option focused on reputation features.

These differences shape how each platform delivers value and determine which types of businesses will benefit most from their approach.

How to Choose Between Get Aloha and SurgePoint?

Choosing between Get Aloha and SurgePoint comes down to your primary goals and how you want to grow your business. Below are clear indicators to help you decide which platform fits your needs best.

Choose Get Aloha If:

Get Aloha is best for practices that want an all-in-one engagement and workflow tool rather than just reputation management.

You need full patient engagement tools

If two-way texting, automated reminders, online scheduling, and frontend communication tools are essential, Get Aloha delivers them in a unified system.

You want operational support

Practices aiming to reduce front-desk workload with digital forms, shared calendars, and automated follow-ups will benefit from Get Aloha’s broader feature set.

Healthcare workflows matter

If you work in chiropractic, optometry, audiology, dental, or other healthcare services with recurring patient visits, Get Aloha is tailored to those routine interactions.

You want deeper patient experience tools

Practices that want to nurture patients across multiple touchpoints, from intake through recall, will find value in Get Aloha’s engagement suite.

Choose Get Aloha when your growth strategy revolves around engagement, scheduling, and overall patient experience, not just reputation.

Choose SurgePoint If:

SurgePoint excels when reputation, reviews, referrals, and repeat business are your core growth levers.

Reviews and reputation are top priorities

If building online credibility and trust through consistent, public reviews is your main focus, SurgePoint’s reputation tools are optimized for that.

You want referral-driven growth

Businesses that depend on word-of-mouth and referral leads will benefit from automated referral triggers that turn happy customers into new prospects.

You serve local service markets

If you run a law firm, med spa, home service business, landscaping or plumbing company, or other reputation-dependent service, SurgePoint aligns with how customers choose providers.

Simplicity and transparency matter

If you’d rather start with a clear, tiered pricing model and ramp up reputation tools without the complexity of broader operational systems, SurgePoint makes it easy.

Choose SurgePoint when your priority is reputation marketing, trust building, and getting more reviews and referrals rather than comprehensive practice management.

Conclusion

Choosing between Get Aloha and SurgePoint ultimately comes down to what you want to focus on next.

If you’re still weighing your options, we’ve put together a deeper breakdown of Get Aloha alternatives and a detailed Get Aloha review to help you pressure-test your decision with more context.

If your next step is understanding how reviews, referrals, and customer sentiment actually translate into real business growth, we also share practical insights on reputation marketing and other real-world examples on our blog.

You can explore how everything fits together on our main site, including how we approach Reviews, Referrals, Insights, and Repeat as part of a focused reputation-driven system.

We also work closely with specific service industries and tailor our approach depending on how trust and visibility influence buying decisions—whether that’s for law firms, dentists, doctors, med spas, plumbers, landscapers, or window cleaners.

Whatever path you take after this article, whether you are switching platforms, refining your review strategy, or learning what works best for your business, we wish you the best of luck.

And if you ever want to talk through your specific use case or ask a few questions, you can always reach us at info@thesurgepoint.com.

FAQs

Can’t find the answer you’re looking for? Reach out to our customer support team.

Is Get Aloha the same as Review Wave?

Get Aloha is the rebranded and expanded version of Review Wave. It adds patient communication, scheduling, and automation beyond basic review generation.

Can SurgePoint replace Get Aloha entirely?

SurgePoint can replace Get Aloha only if your main focus is reviews, referrals, and reputation growth. It does not cover scheduling, patient intake, or operational workflows.

Does either platform replace a CRM, EHR, or practice management system?

No. Get Aloha works alongside EHRs and practice systems, while SurgePoint intentionally stays focused on reputation and feedback.

Which platform is easier to set up and manage long term?

SurgePoint is generally easier to set up due to its narrower focus. Get Aloha requires more configuration because it covers broader patient engagement workflows.

How do Get Aloha and SurgePoint differ in handling reviews?

Get Aloha treats reviews as part of a patient engagement flow. SurgePoint keeps reviews tightly focused on public visibility and reputation insights.

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